Tuesday, July 14, 2009
Monday, July 13, 2009
Wednesday, July 1, 2009
Investor Letter
Dear Friends,
Ecoconfluence is a socially and environmentally sustainable project founded by Nishant Jacob, and Agastya Muthanna while at Mallya Aditi School Bangalore and soon to be at Stanford and Cambridge respectively. Our team includes college and school students from across Bangalore.
We request you to join in on our journey by investing in our project. We provide an alternative to plastic bags, in the form of reusable, environmentally-friendly cloth bags, that fold into inbuilt pouches in all the major retail outlets in Bangalore. Our product and method to achieve this goal is unique. Our project is a blend of 4 factors:
Economic Sustainability: We have conducted a pilot sale project at Mother Earth (www.motherearth.co.in) where 200 bags sold out in less than a week. We have a confirmed order for 1500 bags from Mother Earth and have spoken to representatives from several other stores including Spar, Foodworld and FabIndia all of whom have agreed to sell our bags at their stores.
Working with Idiom (www.idiom.co.in) –India’s largest design consultancy- We have designed sales kiosks, a brand image as well as a viable business model and structure. (see www.econfluence.com). Our Business consultant Mr Akshay Cherian has woked with dozens of successful start up over the last five years. Mr. Cherian is now the CEO of the consultancy company Meta Results and meets with us every week helping us with our business plans and goals
Any Investment you are kind enough to give us will be repaid by December 31st 2009.
Social: Currently, our production needs are being met by a small enterprise in Krishnagiri which has applied for self help group status. The group consists of 20 rural tailors from the slum area in a village in Koramangala, Bangalore, who now earn a healthy income of Rs. 120 a day in excellent working conditions. They collectively own the machinery and property needed to engage in production and have been successful in escaping exploitation.
Environment: Plastic bag production consumes billions of tones of oil each year and the bags are non-biodegradable. On the other hand our eco bags are totally biodegradable, are made from renewable natural material with no carbon footprint and do not use bleach or any other chemicals.
Environmental Education and awareness: Every ecobag we sell has our website and environmental slogan printed on it along with a pamphlet containing practical steps to go green along with information and the contacts of our 6 partner NGOs. Every month we intend to run orientation sessions which are advertised on our websites. We will encourage members to contribute towards Ecoconfluence (in the form of membership and session fees) which will also increase our revenue. In this way we plan to spread awareness about our product and our ideas.
We are a very viable business with Social, Environmental, Educational and Youth factors. Please do no hesitiate to call:
Nishant Jacob -9880707846.
OR Agastya Muthanna – 9916654769 for more details.
Investment details:
You may invest in Ecoconfluence in one or more of these three ways:
1. Donation: The investment sum will not be returned
2. Returned Grant: The entire investment sum will be returned with no interest.
3. Loan with interest: The entire investment sum will be returned with a 5% p.a. return on investment.
We intend to run Ecoconfluence on a business model and are prepared to provide a return on investment. However, donations and returned grants will provide us with reduced financial pressures and flexibility in our early incubation stage.
Investment sum:
There are 6 investment brackets:
1. Rs 5,000
2. Rs 10,000
3. Rs 15,000
4. Rs 20,000
5. Rs 25,000
6. Rs 50,000
Application of funds:
We plan to use this initial investment to pay for the production of first 10,000 bags.
These bags will be sold at Mother Earth ( www.motherearth.co.in ) , Spar and tentatively Foodworld, Hum India, and Fab India.
There shall be a guaranteed return on investment as Mother Earth has agreed to buy excess stock.
Ecoconfluence is a socially and environmentally sustainable project founded by Nishant Jacob, and Agastya Muthanna while at Mallya Aditi School Bangalore and soon to be at Stanford and Cambridge respectively. Our team includes college and school students from across Bangalore.
We request you to join in on our journey by investing in our project. We provide an alternative to plastic bags, in the form of reusable, environmentally-friendly cloth bags, that fold into inbuilt pouches in all the major retail outlets in Bangalore. Our product and method to achieve this goal is unique. Our project is a blend of 4 factors:
Economic Sustainability: We have conducted a pilot sale project at Mother Earth (www.motherearth.co.in) where 200 bags sold out in less than a week. We have a confirmed order for 1500 bags from Mother Earth and have spoken to representatives from several other stores including Spar, Foodworld and FabIndia all of whom have agreed to sell our bags at their stores.
Working with Idiom (www.idiom.co.in) –India’s largest design consultancy- We have designed sales kiosks, a brand image as well as a viable business model and structure. (see www.econfluence.com). Our Business consultant Mr Akshay Cherian has woked with dozens of successful start up over the last five years. Mr. Cherian is now the CEO of the consultancy company Meta Results and meets with us every week helping us with our business plans and goals
Any Investment you are kind enough to give us will be repaid by December 31st 2009.
Social: Currently, our production needs are being met by a small enterprise in Krishnagiri which has applied for self help group status. The group consists of 20 rural tailors from the slum area in a village in Koramangala, Bangalore, who now earn a healthy income of Rs. 120 a day in excellent working conditions. They collectively own the machinery and property needed to engage in production and have been successful in escaping exploitation.
Environment: Plastic bag production consumes billions of tones of oil each year and the bags are non-biodegradable. On the other hand our eco bags are totally biodegradable, are made from renewable natural material with no carbon footprint and do not use bleach or any other chemicals.
Environmental Education and awareness: Every ecobag we sell has our website and environmental slogan printed on it along with a pamphlet containing practical steps to go green along with information and the contacts of our 6 partner NGOs. Every month we intend to run orientation sessions which are advertised on our websites. We will encourage members to contribute towards Ecoconfluence (in the form of membership and session fees) which will also increase our revenue. In this way we plan to spread awareness about our product and our ideas.
We are a very viable business with Social, Environmental, Educational and Youth factors. Please do no hesitiate to call:
Nishant Jacob -9880707846.
OR Agastya Muthanna – 9916654769 for more details.
Investment details:
You may invest in Ecoconfluence in one or more of these three ways:
1. Donation: The investment sum will not be returned
2. Returned Grant: The entire investment sum will be returned with no interest.
3. Loan with interest: The entire investment sum will be returned with a 5% p.a. return on investment.
We intend to run Ecoconfluence on a business model and are prepared to provide a return on investment. However, donations and returned grants will provide us with reduced financial pressures and flexibility in our early incubation stage.
Investment sum:
There are 6 investment brackets:
1. Rs 5,000
2. Rs 10,000
3. Rs 15,000
4. Rs 20,000
5. Rs 25,000
6. Rs 50,000
Application of funds:
We plan to use this initial investment to pay for the production of first 10,000 bags.
These bags will be sold at Mother Earth ( www.motherearth.co.in ) , Spar and tentatively Foodworld, Hum India, and Fab India.
There shall be a guaranteed return on investment as Mother Earth has agreed to buy excess stock.
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